Is there some standard layout for demographics tables? I'm not too lazy to come up with one, but collectively there has to be a lot of research done on how long my address field should be? City? Do I use 20 or 30 characters for first name? Do I keep phone number in a person table? Address table? Phone number table? Someone has had to come up with a best practice or "standard" when it comes to this stuff. It's just too common...