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How to Design a Website
Interested in designing a website, but need some guidance? These instructions are a step-by-step guide to creating a website that is organized logically, easy to navigate, and accessible by most visitors, regardless of computer type or visual/hearing difficulties.
Steps
Before beginning to create a website, think about your audience and purpose for designing the site. You may find it helpful to write this information down so that you can refer back to it during the design process.
Decide which template, if any, you would like to use for your site. A template, which is a pattern or guide used in the construction of the website, can either be found in a published source or modelled off an idea borrowed from another designer. The logic behind using templates is, "why reinvent the wheel?"
Maintain a simple and consistent layout throughout the site. Make sure that features, such as a company logo or navigation menu, can always be found in the same place.
Think of the pages you need to have and organize them logically, by importance and by topic.
Consider who your audience is, and write accordingly. Refrain from using confusing abbreviations or jargon.
To make your text easier to read, break it into smaller sections, using subheadings and appropriate spacing to separate each the sections. The use of bold or different sized font in the headings can show the hierarchy and importance of the topics.
Avoid filling the homepage with too much information; instead, provide only crucial information and links to other sections here.
Well-designed, easy-to-read pages are visually attractive; you do not need busy graphics. Flash animation, bright colors, and over-powering graphics all can off-put readers. Use simple backgrounds and make sure that there is enough contrast between the background and the text color or else the text will be hard to read. Use standard HTML and avoid tags, features, and plug-ins that are only available to one brand or version of a browser.
Keep hearing and visually-impaired website visitors in mind. Caption video, transcribe audio, and include a note about accessibility. Though tables can be an efficient way of organizing information, visually-impaired visitors who use a screen-reading program, may not hear the material in column order.
Include interesting and relevant links. Make the link descriptive so that it may be understood out of context. For example, instead of writing "click here!" as a link title, say something like, "Information About Our Company." It is best to keep links away from graphical elements that may look like advertisements. Keep a "mailto:" link somewhere logical and consistent so that visitors may get in contact with you, such as at the bottom of the homepage.
Be sure that you have avoided plagiarism and observed all copyright laws. Whatever you include on your website must be both legal and ethical.
Test your website. Make sure that all links work and that images appear as you want them to. Change your monitor settings to different resolutions, such as 640x480 with 16 colors and 1024x768 with 24 colors to guarantee that your website will appear as you want it to all visitors, regardless of what kind of computer they have. You may want to conduct some usability tests by having members of your target audience test the clarity and ease of and give you feedback on your website.
Publish your website. Check links periodically to make sure they still exist, and listen to suggestions emailed to you by website visitors.
Don't waste the user's ink. Use a separate style sheet for printing. If your web site has colored background images, make sure to take them off. If your web site has white text on a black background, reverse it and put black text on a white background. More than likely, the user would not need the navigation bar, so if you have one you can take that off entirely. Also remove any unneeded images that just pretty up the page.
Make sure your visitors know that the site is active and being modified. Put a "This page was last modified at ..."
Tips
Web Design is very difficult without graphic editors. If you don't have one (Dreamweaver, FrontPage, etc.), research HTML! If your too tired to read a "Html For Dummies", http://www.make-a-web-site.com/ is a good resorce.
People dont like extreamly flashy websites with animated gifs and flash media. Be modest when making websites for your business.
How to Create a Website
Ever wanted to make your own website? With this article, you'll be able to develop your own little corner of Internet real estate and show the world what you're made of!
Steps
Think of ideas for your new website. Make note of those moments when you think to yourself "I wish there was a website that..." Whenever you see a friend with any kind of problem or frustration, try and think of a website that would help him/her. Write down all of your ideas, no matter how ridiculous they may seem. There's no better place than the Internet to turn a quirky idea into gold.
Identify your market. What kinds of people would each of your website ideas serve? Some websites, like Yahoo or Google, are as general as it gets, while other sites, like ILoveAlpacas.com, serve a very specific bunch. Write down the target market next to each of the ideas on your list.
Figure out your commitment. How much time and money are you willing to put into your website? You can start and run a website for free, but the more money you want to make from your site, the more time and money you'll have to invest. If you don't care too much about making money (like if you're just interested in showing off your dried bug collection) you can get away with free web hosting and sporadic maintenance.
Narrow down your list. Which ideas stand to make the most profits? Which ideas require the most commitment? Which ideas look like they'd be fun to pursue?
Register a domain name (one that's easy to remember and spell) and choose a web host. For more complicated websites, be willing to shell out the extra bucks; or, you can opt for a free web hosting, which will probably mean having a URL like www.yourdomain.webhostname.com and ads plastered all over your webpage. Read the fine print.
Build your website. Here you have a few different options.
Get a website-building program like Dreamweaver or Microsoft Expression Web or find one online and do it yourself. While this might work for your dried bug page, it's not the best choice if you're trying to make a sharp, professional impression, especially if you're trying to get people to part with their money.
Learn HTML and build a website from scratch. HTML is incredibly easy to learn, and if you're up to it, you'll be able to tweak your web design any way you want, and you won't have to pay anybody else to update or change your site. XHTML is the new web language set by W3C's standards. Almost identical to HTML, it follows a stricter set of rules for marking up information - what this means, for the most part, is minor changes to the way you write code.
Hire a professional. This is the best option for more advanced sites, especially e-commerce sites.
Use keywords that your target audience would search for. Sprinkle them throughout your text, but not to the extent that it hurts the quality of your content. Check your spelling and grammar. Remember that quality is in the details.
Upload your website. Your webhost may have an FTP feature, or you can download your own FTP program.
Advertise. Submit your site to major search engines. Tell your friends. Use an e-mail address with your domain. Visit other websites that complement (not compete with) yours, and offer to exchange links. Post on blogs, and put your URL in your signature.
Provide quality content and service. This is what will ultimately make your website awesome. Be sensitive to feedback - take it seriously. Think about your target market: their needs, their frustrations, their circumstances, and seek to make their lives easier. Strive for a win-win situation for you and your visitors. Most of all, remember to have fun!
Tips
People are in a hurry. This means that you have between 10 and 30 seconds to capture your visitor's attention. To minimize your load time, keep graphics small. Compress them where possible. Use flashy technology JavaScript, Flash, Streaming Audio/Video, etc. sparingly and only if it is important to your presentation.
If you intend to sell products on your website, you'll need to be able to accept secure credit card payments. You can apply for a merchant account, which charges a per-transaction fee, or use a free payment service like PayPal.
Find popular websites, even if they don't have much to do with yours, and use them as models. What are they doing right? Incorporate what you learn from the big shots into your own website. Don't be a copycat, but don't re-invent the wheel.
If you hire a professional to code a complicated site, remember that programmers are not all graphic designers. The most eye-catching sites out there have been made by or with the input of someone involved in graphic design.
When you finish your website, do usability testing. You can do this by simply asking a few friends or family members to use your website. Give them a specific task like "edit your profile" or "buy an alpaca sweater from the bargains page." Sit behind them and watch them navigate. Do not help them. You will likely find areas where you need to improve navigation or clarify some instructions.
Try exploring new languages for your website like PHP and Javascript when you get more experienced. Just make sure your server can handle the server side languages.
Warnings
Never violate your visitors' trust. Respect their privacy. Spam, annoying pop-ups, and irrelevant ads will hurt your credibility. A clear privacy statement is one way to build your credibility. Provide a prominent link to your privacy statement from every page on the site as well as from any location that you are asking your visitors for personal information. Provide legitimate contact information online. If you need to use ads on your website, explain to your visitors why, and show them that you're doing your best to accommodate their visit. And mean it.
Remember, never delete the details (username, password, etc.) of your account. If you don't have the details when you forget them, you will not be able to work on your website again. More importantly, never give out your details (except for your website address).
If you use something from another website, be it a picture, a Javascript, or whatever, give them credit for it. If you don't, they might sue you.
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